Project Trace —
making earth saving easy for everyone
Project Trace is building tools to make sustainable living easier.
We’re here to inspire and guide, not guilt. Find simple ways you can contribute to a more sustainable planet here.
Share your stories
Tell others how easy it is to make a difference.
See the impact
Track the sustainability impact of your changes.
Simple recommendations
Receive tailored tips where they work best for you.
Our mission is to help millions of people lead more sustainable lives and feel better about their contributions. Join us on the journey to a better future for our planet.
Meet the founder
Our founder, Kevin Berman, brings a wealth of experience, blending digital expertise with a passion for sustainability.

About Kevin
Kevin has been a marketing executive and senior leader for nearly 30 years. Kevin's frustration when seeking easy sustainabiility habits and understanding their relative impact on the world is what led to the inception of Project Trace. Kevin’s hope is that Project Trace can provide simple sustainability guidance where people most want it. More feel-good. Less feel guilty.
JOIN OUR COMMUNITY
Follow Project Trace on social media
Sustainability Tips
Explore a variety of sustainability tips from our Instagram feed. Every small change adds up.